Designing a gift set of incense sticks, matches, and holder to introduce users to fragrances, reflecting Tamburines’ elegant brand aesthetic. Exploring textures, imagery, and layout to express scent and serenity, supporting the brand’s expansion from South Korea into the US market.

Designing a liquid packaging concept inspired by Goryeo celadon, incorporating smooth curves to express elegance. Exploring ways to blend traditional Korean artistry with modern aesthetics through subtle details, graphic treatments, and form, resulting in a soju brand that bridges heritage and contemporary design.

Designing a wearable watch concept called Luna;Waves, inspired by the flowing geometry of spiderwebs and the futuristic sheen of Y2K metallic aesthetics. Exploring organic lines, reflective surfaces, and intricate structures to create a piece that merges nature’s delicate patterns with bold, contemporary style.

Sketching a messenger bag that channels Herman Miller’s Eames Lounge Chair, translating its luxurious materials, sculpted curves, and mid-century modern elegance into a refined, functional accessory.

Sketching a camera concept for the Heritage Camera Project, deeply inspired by David Wiesner’s Flotsam. Exploring whimsical details, storytelling elements, and playful forms to capture a sense of wonder and narrative, blending imaginative visuals with functional camera design.

Designing an infographic poster for How to Train Your Dragon, exploring visual storytelling through dynamic layouts and structured composition. Learning to balance imagery and typography to convey the film’s narrative world while creating an engaging and cohesive graphic piece.